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The Bio-based Industries Consortium (BIC) is launching a social media campaign called #BetterwithBiobased in April, writes Dirk Carrez, Executive Director of BIC, in his new blog on Agro&Chemistry.
Editorial office / Brussels

The aim of this campaign is to make the general public aware of the existence of biobased products, the meaning of the word biobased and the way in which these products contribute to reducing greenhouse gas emissions.

By highlighting some biobased products that are already currently available, BIC hopes to contribute to raising awareness. Everyone needs to know what the bioeconomy is and its value. Only then can people make consumer choices today that lead to a greener future.

Read Dirk Carrez’s full blog on Agro&Chemie: ‘Helping society understand the bioeconomy is part of the necessary change.’